Terms and Conditions

Effective 3 September 2026

These terms form a contract between you and Business Idea Launch, trading as Business Idea Launch. By using this website, submitting a launch profile, requesting a Launch Fit Call, paying for the Business Opportunity & Launch Plan, or instructing Business Build & Launch, you agree to these terms.

Primary market is the United Kingdom. English-speaking clients elsewhere are welcome. Fees are billed in GBP. If you do not agree, do not use the site or purchase a service.

1. Who we are

• Service name: Business Idea Launch
• Contact: contact form

2. What we provide

We develop the business idea, the commercial strategy and, if you continue, the website. That may include reviewing your launch profile, a strategy session, a written Opportunity Decision Brief, brand and website development, a path for customers to enquire or pay, and access to a private Launch Workspace. Publishing the website happens when you decide to.

The named services are:

• The Business Opportunity & Launch Plan (£295): a standalone commercial planning service comprising profile review, a 75-minute one-to-one session and the Opportunity Decision Brief.
• The Launch Fit Call (20 minutes, no charge): a short conversation to decide whether the Launch Plan is a practical next step. It is not a consultation that develops your offer, and it is not professional advice.
• Business Build & Launch (£1,895 total): website and strategy development that starts only after you approve a direction. Scope and milestones are agreed in writing before that work begins. You decide when the finished website is published.

Timelines depend on agreed scope, third-party services and your timely responses. Typical build timing published on the site is an estimate, not a guarantee.

3. What we do not provide

This clause is central to the contract. We do not provide, and you must not treat any part of our service as:

• legal advice, including employment, contract, intellectual-property, company, consumer or regulatory law;
• tax, VAT, accounting or bookkeeping advice;
• financial advice, investment advice or a personal recommendation to buy, hold or sell any investment;
• advice on pensions, benefits, mortgages, insurance, redundancy payments or personal budgeting;
• immigration, visa or right-to-work advice;
• regulated claims management, credit brokerage or insurance distribution;
• company formation, Companies House filing, banking applications or HMRC registration as a service we perform for you;
• a financial promotion relating to investments, securities, cryptoassets, trading systems or guaranteed returns;
• a promise of customers, revenue, profit, salary replacement or any particular income figure.

Business Idea Launch is not authorised or regulated by the Financial Conduct Authority. Mentions of “income model”, “pricing”, “extra income” or similar are commercial planning tools for a business you may operate. They are not investment research and they are not a substitute for advice from a solicitor, accountant, tax adviser, authorised financial adviser or other qualified professional.

Website articles, guides and examples are general information only. They are not tailored to your circumstances and may become out of date. Official rules should be checked on GOV.UK, HMRC, Companies House and other competent sources.

4. Your responsibilities

• You remain responsible for all legal, tax, financial, employment, immigration and regulatory decisions.
• You must obtain independent professional advice where those decisions matter to you.
• You must not supply confidential employer information, restricted customer data or material you are not entitled to use.
• You are responsible for the accuracy of information in your launch profile, CV upload and later instructions.
• You decide when to publish the website and when the business goes live.
• You operate the business, including sales, delivery, customer service, compliance and record-keeping. We do not run it for you.
• Domain, hosting, payment-provider, software and similar third-party fees remain yours unless we agree otherwise in writing.

5. Payments

• The Launch Plan is paid in full at checkout (£295). It is not a deposit against later work unless you continue into the build and the credit terms below apply.
• Business Build & Launch is paid in defined milestones. Your Launch Plan payment is credited toward the total when you continue within 14 days.
• Payments are taken by Stripe in GBP. Card details are entered on Stripe’s pages, not on ours. Stripe emails the receipt.
• Prices on the site at the time you pay apply to that purchase. Build fees after the credit window are as then published or as agreed in writing.

6. Refunds

• If you cancel the Launch Plan before the calendar day of your one-to-one session, contact us via the contact form and we refund the £295 in full.
• Once that day has begun, or the session has taken place, the Launch Plan is a completed commercial service and that fee is not refundable under this commercial policy.
• Build milestone payments are due at the stages described on the site and are not covered by the Launch Plan refund policy, except where we agree otherwise in writing or where the law requires.
• This commercial refund is in addition to any non-excludable rights you have as a UK consumer under the Consumer Contracts Regulations and the Consumer Rights Act 2015. It is not legal advice about those rights.

7. No guarantee of results

Income goals are ambitions, not guarantees. We develop the idea, the strategy and the website. We do not promise specific earnings. Demand, sales, profit and personal income depend on the market, your activity, costs, competitors and factors outside our control. Completing a Launch Plan or a build does not mean the business will succeed.

8. Intellectual property

• We own the website, our methods, templates and pre-existing materials.
• On full payment of the relevant fees, you receive a licence to use deliverables created specifically for your engagement for your own business.
• You remain responsible for checking that names, logos, copy and content we produce from your instructions can lawfully be used. We do not register trademarks or give clearance opinions.
• You grant us a licence to use materials you supply solely to perform the engagement.

9. Confidentiality

We will treat non-public information you provide for an engagement as confidential, except where disclosure is required by law, necessary for suppliers who help us deliver the service, or the information is already public. You must not disclose confidential information belonging to an employer or third party.

10. Third-party services

Websites, payments, domains, email and similar tools may depend on Stripe, hosting providers, domain registrars and other third parties. Their terms apply to those services. We are not responsible for outages, account refusals, policy changes or fees charged by third parties.

11. Limitation of liability

Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that English law does not allow to be excluded.

If you are a consumer, your statutory rights are not affected. We do not exclude liability for services not performed with reasonable care and skill to the extent the law prohibits that.

Subject to the two paragraphs above, we are not liable for loss of profit, loss of income, loss of business, loss of opportunity, loss of data, or indirect or consequential loss, whether arising in contract, tort (including negligence) or otherwise.

Subject to the same paragraphs, our total liability for a claim arising from a particular service is limited to the fees you paid us for that service.

You agree we are not liable for loss arising from your decision to leave employment, invest money, take on debt, rely on a planning assumption as a forecast, or proceed without independent legal, tax, financial or investment advice.

12. Your indemnity

You will indemnify Business Idea Launch against loss, claims and reasonable costs arising from materials you supply that infringe another person’s rights, breach confidentiality, or are unlawful, except to the extent caused by our negligence or breach of these terms.

13. Acceptable use of the website

You must not misuse the site, attempt unauthorised access, submit false information, or use the services for any unlawful purpose. We may suspend access where we reasonably believe these terms have been breached.

14. Changes

We may update these terms from time to time. The version on this page when you purchase a service applies to that purchase. Continued use of the website after a change constitutes acceptance of the updated terms for future use of the site.

15. Governing law

These terms are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction, except that if you are a consumer living elsewhere in the UK you may also bring proceedings in your local courts.

16. Contact

Questions about these terms: contact form. Related: Privacy policy · Cookie notice.