Work out the private financial threshold with anyone who shares your commitments and with qualified advisers where appropriate. Include tax, pension, leave, business costs and a sensible buffer. Do not turn that number into the customer proposition. The offer should solve one useful problem at a sustainable price. Test it alongside employment if possible, then compare actual demand and delivery effort with the time available.
For £295, the Business Opportunity & Launch Plan reviews your profile, develops or compares up to two opportunities in a 75-minute session and provides an Opportunity Decision Brief. If you continue within 14 days, the payment is credited towards the £1,895 total Business Build & Launch, generally 4–6 weeks after approval. We can build the offer, brand, website and core customer journey. We do not calculate your quit figure, advise on resignation or promise income.
Set a private evidence threshold
Choose measures that matter to the decision: repeated sales, retained profit after costs, a stable enquiry pattern, delivery capacity and an adequate household buffer. Decide how long you need to observe them. This creates a more responsible trigger than leaving after one encouraging month.
Test whether the offer fits beside work
An offer that can only be tested after resignation carries more risk. Where possible, narrow the package so it can be sold and delivered within controlled hours. Check employment restrictions and keep all information separate. If the model truly requires full-time commitment before evidence, acknowledge that clearly in the decision.
We develop the idea, the strategy and the website. Begin with a Launch Plan — £295 — from an idea, a skill, an interest, or none.
Launch profile assessment
Your launch profile
Three quick choices, then a 4–6 minute profile. Full refund if you cancel before the day of your session.
- 1Starting point
- 2Income ambition
- 3Timeframe
Your starting point
Income ambition
Complete step 1 to continue.
Launch timeframe
Complete step 2 to continue.
No polished pitch needed · Cancel before the day we meet — full refund
Make quitting a later, separate decision
Once results exist, review them with your household and relevant advisers. You may keep the business as additional income, seek reduced hours or prepare to leave. None of those outcomes should be assumed at the planning stage. Our role is to create a credible business path, not to set your resignation date.
Who this is for
- Employed people with a defined household threshold for leaving
- People prepared to gather demand evidence before resigning
- Households that want a measured timing decision
What this means for you
A tested business offer and a clear evidence threshold for a separate household decision about quitting.
Common questions
Can you calculate how much I need before quitting?
No. That requires personal financial, tax and household analysis. We focus on the offer and customer journey; use qualified advisers for the financial threshold.
Does completing the Launch Plan mean I am ready to resign?
No. The Launch Plan provides a commercial direction, not revenue evidence. A resignation decision should follow actual results and a separate review of your circumstances.
If you would like to begin, a short profile comes first. From there you can continue into the Business Opportunity & Launch Plan, or request a 20-minute Launch Fit Call.